Can’t Hurt Me: Master Your Mind and Defy the Odds

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For David Goggins, childhood was a nightmare – poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a US Armed Forces icon and one of the world’s top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him The Fittest (Real) Man in America.

In Can’t Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.

An annotated edition of Can’t Hurt Me, offering over two hours of bonus content featuring deeper insights and never-before-told stories shared by David. Not available in other formats.


Maria Santaliss: 


I’ll keep this short and simple… this book will not give you motivation… It will instead give you the tools to change your life once and for all. It’s so powerful I purchased the hard copy and the audiobook. Extra note: the audiobook comes with lots of great bonus material in every chapter… it’s worth getting even if you have a hard copy. Buy it, read it, listen to it, share it… change your life.

Robert Nadel:


As David gets vulnerable and reveals his life story. I began to cry as he detailed his brutal childhood. It got me thinking I don’t have any excuse to be mediocre… Soon after that David tells to story of getting to BUDS and has me laughing as he explains the physical brutality that he learned to laugh his way through. It got me thinking again, I don’t have any excuse to be mediocre. All through this book, David’s life experience revealed that everything is a mind game and the more I can find a reason for being, the motivation, willpower, opinions, and fear all become irrelevant. The audiobook has commentary between chapters that brings these stories to life. David does an incredible job and this book has changed the trajectory of my life. The 10 challenges are underway and I am excited to see where they take me. You will cry, you will laugh, you will ask yourself “am I capable of more?” and if you are like me, you will say yes and get to work… FWIW, I highly recommend this book.

Kevin Reidel:
This book is more than just another self-help book. David Goggins is the real deal; a man who came from struggle and hardship accomplished many impressive feats, and became one of the toughest men alive. In this book, he lays out his life story, with all the hardships he faced and how he came out stronger for it. With this book, he doesn’t just offer short-term motivation but rather a deep shift in your mindset that will help you achieve your fullest potential, as long as you’re willing to put in the work. After reading this book I finally understand what was wrong with my mentality and I can safely say that I now have a new attitude towards life and achieving my goals. Now I understand what it takes to live up to your full potential, which is something that 99% of people are never quite able to do. Here’s a hint- it doesn’t happen without suffering. This book is worth its weight in gold.
Can’t Hurt Me: Master Your Mind and Defy the Odds
Can’t Hurt Me: Master Your Mind and Defy the Odds
$8.99 $12.98
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